A Perfect Planet was a highly anticipated landmark series for the BBC’s Natural History Unit. The series focused on the forces that sustain life on our planet. Volcanoes, The Sun, Weather, Oceans and Humans.

We launched an integrated global campaign with trailers and a set of stunning artwork. The campaign was projected against skyscrapers in the Chinese city of ChongQing and China Post released a series of stamps displaying the artwork.

There was a drone formation during the 2020/21 New Year’s celebration fireworks over London and Sir David Attenborough delivered a special New Year’s day message to the nation. The message also drew over 1.2M views on IGTV.